THE original basket boutique

‘Marketing’ Articles

Show Your Appreciation with Gift Baskets

Balloon gift basket from THE original basket boutiqueIn the gift basket business, we see all types of customers. Individuals and businesses buy gift baskets to say thank you, or show their appreciation to other businesses and individuals. Gift baskets are a great way to show appreciation because they can be tailored to match what your recipient likes or what interests them. Gift baskets can be designed for any occasion or reason but one of our favorite uses lately have been for employee motivation and appreciation.

We have a new client that just started buying gift baskets on a regular basis. They are a small insurance company with 3 offices and about 20 employees. Two months ago, we discussed a gift program with them that they truly loved. Each time one of their employees has a birthday or significant event, they give them a gift basket. The gift basket we designed is around $25 each and is generally the same for each employee. It has bottled water, caramel corn, chocolate, cookies and other feel good food and goodies.

The employees absolutely love the gifts. They look forward to their birthday and now talk about getting their “birthday gift basket”. The point is that this little gift program which will cost this company less than $500 per year has returned dividends that can’t be measured in money but is measured in happiness and motivation. A good gifting program shows your employees that you care about them enough to recognize special days in their life.

If you are a small business owner, you need to consider an employee recognition program. A small gift basket for their birthday, something for the holidays or recognizing a significant day in your employee’s life will go a long way in building a strong employee relationship. Good people are truly hard to find even in today’s economy. Recognizing your employees is just one way to motivate them and help build a stronger loyalty to your company.

Your gifting & recognition program doesn’t have to be just gift baskets. We can offer boxes, tins and other single gift ideas for your gifting and employee recognition program. The other advantage to a good gift program is the ease of use. You can simply give us your employee list with their significant dates and we keep up with when to build and deliver the basket. Our gift reminder service takes the stress of you and lets you do your job. Whether you have 1 or 100 plus employees, our gifting program will make your life easier and your employees happier and motivated.

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Sheri Beckham is a gift basket professional and owner of THE original basket boutique, gift basket franchise located in Gulf Breeze, Fl.
For more information about Sheri or THE original basket boutique please contact us or call Toll Free: (877) 622-3248

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Posted in Business Gifting, Client/Customer Appreciation Gifts, Marketing | No Comments »

Keeping Customers Happy with Gift Baskets

Sunflower gift basket from THE original basket boutiqueThere has never been a better time to grow your business.  Even with the recession, you can still gain market share and retain customers by applying some simple business tactics.

First, your business has to stand out from the crowd. One way to do this is through your reputation with your current customers.  Have you asked your customers for testimonials recently? Testimonials that you can post on your web site, newsletters or in your regular advertisements add credibility to your business.  Ask your customer for a testimonial and offer a small gift to thank them for their time.  Little things make you stand out in your customer’s mind so they will be more likely to recommend you to their friends.

Ask your client’s for referrals. When a referral leads you to a new customer, reward your client with a gift. Your gift should include branded merchandise so your business name stays in front of your customers all the time.

It’s the little things that can really make a difference with your customers.  Happy customers can lead to increased referrals and help improve your reputation in the business community.

Large or small, one or one hundred, THE original basket boutique offers custom and original gift ideas that will work in any budget. We can help your business stand out in the crowd. Let THE original basket boutique show you how easy it is to be original, give original.

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Sheri Beckham is a gift basket professional and owner of THE original basket boutique, gift basket franchise located in Gulf Breeze, Fl.

For more information about Sheri or THE original basket boutique please contact us or call Toll Free: (877) 622-3248

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Toll Free: (877) 622-3248
Why use THE original basket boutique?
We give you more ways to get your name in front of your important customers. Our services save you time and money! We never compromise on quality and you’ll always receive sterling customer service. Whether your gift needs to go across town or across the continent, we have you covered.

What makes us special?
We pride ourselves on being original! Your business is important to us so we only use quality gourmet treats and gifts that are customized to represent your business. We can brand your gifts with your colors, logo ribbon, and promotional items. We make you look good!

Why send gifts or gift baskets?
Cultivating relationships is a key component to building a successful business. There are so many reasons to give. From thank you gifts to special occasions, holidays, to a new baby, get-well and bereavement we can help with the perfect gift. We will get it there on time, on budget and and to your satisfaction.

THE original basket boutique is ready to set your business apart and show you how to be original and give original.

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